Flowbird podcast: Let’s Talk about Transport
Exploring Mobility as a Service
Chapter 4 – Incentivisation for MaaS.
Private cars need to be part of the MaaS solution, because while electric vehicles may help solve pollution, they will not ease congestion in towns and cities. Alongside the implementation of any MaaS scheme there is a need to inform and educate people…to incentivise a change in behaviour that drives modal shift.
Aurelien Cottet of the MaaS Alliance explains how stakeholders in the public and private sector will need to work together to create an integrated transport solution that makes engagement with MaaS the first option for citizens.
Click here to explore the topic in full.