Flowbird gives cities a fast-track to e-mobility readiness

New solution to e-mobility public charging challenge

  • A new end-to-end Park&Charge solution empowers parking authorities and operators to accelerate alignment with directives, and level-up the public charging experience.
  • Helping cities to design, operate and maintain efficient EV networks, and providing parking and charging access and payment services, this system supports the transition to e-mobility.

Press release, October 12, 2023

Flowbird, a leader in mobility technology and services, today announces its ambition to become a major player in the electrical mobility market. It has developed a turnkey solution for public EV charging called Flowbird Park&Charge. The package supports cities every step of the way, from hardware sourcing and installation to daily monitoring and management.

Flexibility and scalability

The Park&Charge platform can be connected to Flowbird’s Charge Point Management System, its mobile app and its AFIR compliant S5 payment terminals. Authorities can also integrate any third-party hardware or user interfaces using standard APIs. The agile architecture of the system adapts as new requirements or technologies emerge.

Fredrik Maller, Group Product Manager for E-mobility, Flowbird, says, “Park&Charge offers an open platform, which enables the unification of e-mobility ecosystems. It allows a flow of real-time, multi-channel data that enhances operational processes and system reliability.”

Cities get full control

In regions where cities have EV infrastructure operated by several Charge Point Operators, Park&Charge can connect all CPOs to Flowbird HUB, enabling standardisation of service-levels, pricing and secure payment methods. 

This brings clarity to management processes and to end users, boosting drivers’ confidence in the public charging experience.

Fredrik Maller explains, “This unified approach reverses the trend of fragmented management that has resulted in inconsistent and unsatisfactory services.”

Graphic showing data that highlights frustrations of EV drivers. 25% average downtime of chargers. 40% drivers reporting charger operability issues. 20% of drivers reporting charger payment issues.

Levelling-up service quality

Two graphic representations of Flowbird's mobile app for parking and e-mobility. One shows park and charge session starting, one shows session stopping.

Flowbird Park&Charge allows drivers to pay however they wish, at a terminal or through an app or web based interface, using native Flowbird technology or that of a third-party. 

Flowbird’s mobile app simplifies the process of finding an available charge station, defining session duration, extending time, paying for parking and charging in one secure payment, and only paying for the time used. 

With 7 million users around the world, the addition of parking and charging functionality to the app is expected to stimulate wider adoption.

Best-in-class chargers

To enable the delivery of a holistic service, which starts with choosing and installing chargers, Flowbird has built a global partner network of the leading electric vehicle supply equipment (EVSE) suppliers, and anticipates continued growth of partnerships over time.

Through its existing integrations, it offers a choice of 100s of chargers, meeting the needs of any public EV charging scenario: on-street, off-street, in workplaces and other destinations. 

Row of electric vehicle chargers in a car park with cars next to them.

A clear path to compliance

Crucially, Flowbird Park&Charge will help cities and regions to meet stringent regulations for EV public charging, which are being enforced by law. In the EU, for example, Alternative Fuels Infrastructure Regulations (AFIR) mandate the provision of adequate spaces for parking and charging, 98% uptime of public accessible chargers, and simple card payment at charging stations. Flowbird’s e-mobility suite enables cities to achieve these goals quickly.

"A charging experience that's as simple as parking"

Frédéric Beylier, CEO of Flowbird, says, “Our response to the public charging challenge is comprehensive – answering the need to deliver a charging experience that’s as simple as parking. Drivers can pay for parking and charging with terminals and mobile apps, supported by reliable, real-time information, and have one point of contact when issues arise. 

“As the global market leader in parking technology for over 60 years, it’s a natural evolution for Flowbird to bring the same effortless experience to public parking and EV charging.”

The road to net zero

Given that nearly 50% of all transport emissions (or 12% of global emissions) comes from passenger road travel, the ambitions of the U.S. and the EU to become climate-neutral by 2050 will require strong transport and mobility policy, supported by technical innovation. 

Fredrik Maller says, “Improving the way e-mobility systems are managed and delivered will be a crucial factor in reducing CO2 emissions and enabling cities to achieve ‘net zero’ targets. We’ve created a system that cities can use immediately to accelerate their progress. They can be safe in the knowledge it will scale to meet their future needs.”

Be the first to read our e-mobility whitepaper

Our forthcoming whitepaper,  ‘An essential guide for cities on the journey towards effective public charging’, explores the challenges facing city parking authorities and operators as they roll-out e-mobility infrastructure. It looks at the hurdles to delivering effective public charging services and how to overcome them. Get on our waitlist to receive the whitepaper as soon as it’s published.

Man reading Flowbird's e-mobility whitepaper


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